Webmaster Papers




Google
 
Web webhostingpapers.com




/pagead2.googlesyndication.com/pagead/show_ads.js">

Increase Hits to Help Increase Your Business


In this day and age most businesses consider having their own website; from informational based to the most advanced and complex e-commerce site. For the large enterprise, this become a vital part of their day to day operation, their web site embeds complex applications that exchanges critical information between their partners and clients. Web services are sometime employed in order to simplify their transactions and easily exchange critical information across their suppliers, clients and partners.

Small businesses however face a different situation, majority of them don't really utilize their web site's full potential, and they become satisfied with just having a dot-com after their business name, important factor are then ignored and become enslaved by their own contentment.

Time constraints and financial consideration are among the reasons

Major small business owners find it difficult to upgrade or enhance their website and place useful tools and simple applications that would help visitors or guess feel more comfortable using it. Study shows that 80% of them don't want to do it because of financial issue, 20% however, didn't want to spend time to revisit and look at what's lacking on their site. The cost of hostings, domain registrations and setup-fees has probably just gone to waste because many of them looked at it as totally marketing cost, when in fact it is also an investment that needed a return.

A website if managed properly would bring additional revenue for the business. How is this so? If you know how to unlock the obvious money maker capability of your website then its not only going to help you get more clients and make them happy, but would also give you extra revenue on the side.

It's all about the hits

Can you imagine if your site is doing 100,000 hits per month or more because you exerted enough effort to enhance and polish your website? Yes, its all about the hits, opportunities arise when you have this kind of visitors or guests every month. Why? - Simple, marketing, advertising and revenue. That's right, this is where it comes down to, by having hundred thousand hits a month, it's a piece of cake to approach certain advertisers and make extra revenue on the side and increase potential leads for your business.

Increasing the Hits will allow you to minimize the cost of advertising expense by doing them online as well as all your promotions thereby increasing your revenue. Happy customers and impressed prospects can bring leads to your business and increase sales.

So how can you really increase the number of visitors? Or hits? By applying some of the strategies below that you may feel mostly fit for your business.

  • Always update your website especially if your business releases new products all the time. Obsolete information can cause confusion to your visitors.
  • Enhance your site and make it more professional looking this invites visitors.
  • Offer tips and information regarding your field of expertise or your business expertise.
  • Your visitors or guests are your prospects and potential clients so why not take advantage of it and provide an eye-catching ad copy to get them interested in any of your ongoing specials.
  • Email list is one of the most important part of your website, if applicable, you should provide email list to visitors /guests so you can update them of new events or promotions you're currently running.
  • Contents vary from business to business, not all contents are applicable to any business, make sure that yours are useful to your visitors and the information must straightforward.
  • Submit your site to search engines, they're usually free but takes a long time, but if you link your site to someone already registered to say google, then it just takes days when google reindex the sites yours will be included.
  • Exchange links with different sites that are making the top searches on google or major search engines.
  • Always include your website to any promotional ads in the newspapers or magazines.
  • Place a "refer to a friend" form on your website, because if they enjoy being on your web then definitely their going to refer them to friends.
  • When you're done polishing your site, don't fail to take note of the changes by using website traffic analyzers or counters. You can sign up and download them for FREE or pay for it as part of your hosting service.

    Results can vary depending on how well you implement the above, but there are plenty of books and articles out there that discuss this subject, I recommend you check them out to increase your knowledge in this area because its important that you use your website as a tool not only to interact with your clients and prospects but increase your business as well.

    Guil Tabasa is a consultant for Altertek Solutions; he has been in the consulting business for more than 7 years now. He has helped small and medium businesses add value to their business that directly contributes to their revenue.

    RELATED ARTICLES


    2 Key Ways to Make Your Site a Success
    If one more business owner tells me their website sucks because they're just "too darn busy to deal with it", I'm gonna hurl. That's like saying, "I'm doing business in my dirty underwear because I'm too busy to get dressed." Realize it or not, your website (or lack thereof) is very often the first impression your prospect or peer will have of you. Now, it's no longer a matter of having a website -- it's a matter of having a great one.
    Entangled in the World Wide Web
    I am just a learner who likes to delve in websites as a hobby. Hobbies are what make life so enjoyable for me. I have tried many other things - watercolor and pastel painting, organic gardening, kayak making, dinghy sailing, kite making, origami, stock photography, cartooning, carpentry, rock collecting, snake rearing and many other unusual pursuits. Somehow, as time goes on, and for some particular reason, they gradually become just bits of historical and passing interests for me. Amidst these passing interests, the Internet comes along.
    Planning A Usable Website: A Three-step Guide
    A website is like an information flow, with you as the provider and your site visitors as the receivers of the information. If you don't plan your website with this in mind right from the start, you could find yourself with a brand new website that solves all your immediate needs... but not those of your site visitors.
    The Power Is In The Pipes: How To Get Maximum Leverage From Your Website
    What is the most important part of your online business?Many people would say: "my website". And that'sunderstandable ? it's the most visible part of an internetbusiness.
    A Website Is Not Enough
    Your Objective
    Why You Really Need Your Own Web Page In-order To Make Online Business!
    How many Web Sites did you stumble over telling you that you don't actually need your own? Now, this is true to a certain extend but not if you are heading for the real scoop.
    You Dont Know Which One
    I still remember it very clear ... It was almost a decade ago that I wrote it in my notebook as an interesting quotation from a famous man at that time and even now and ever. Mikhail Gorbachev, Soviet president, shared this so-called joke with some reporters: "Mitterand has 100 lovers. One has AIDS, but he doesn't know which one. Bush has 100 bodyguards. One is a terrorist, but he doesn't know which one. Gorbachev has 100 economic advisers. One is smart, but he doesn't know which one!"
    Make Your Web Site Stand Out
    When visitors add your web site to their Favorites or bookmark your site, what shows up in their list of sites? There are at least two things you can do to make sure your site stands out on anyone's list of Favorites, including a great idea that very few sites use. If you have a webmaster, he or she should be able to make these changes quickly, and those who maintain their own sites can easily handle these simple tasks.
    Six Basic Reasons Why Visitors Stay On Your Web Site
    1. The first page appears quickly.
    In Business? 10 Reasons Why You Need a Website -- Now!
    1) Word of Mouth The single most powerful form of new business creation is word of mouth. Your past customers, friends, acquaintances and staff aren't likely to carry your brochure or even your business card everywhere they go. The can however carry your domain name, in their heads! Every time they have a conversation that leads to your kind of business they just quote your simple domain name. You've chosen a simple domain name of course, easily remembered, easily spelt and requiring no explanation. For that reason avoid hyphenated names.
    Make Your Artist Website Sell!
    Summary
    Why Local Service Companies Should Have a Website
    The Internet is being used by local service business to improve sales today. Sales are improved because a website gives a company more credibility and in some cases generates leads.
    Using Mini Websites - Powerful Way to Direct Marketing
    Mini Websites are the most powerful and cost effective solution to promote and market your brand. Normally people go for a large site which have 100's of pages of selling nos. products, which confuse visitor and most of the pages remains unviewed by the visitor. Generally people do the search in search engines on specific topic and like to get the specific results only. The normal web surfer spends very little time on sites and does not go beyond 3 to 5 clicks on a site. If the visitor landed at your site and does not found what he was looking for in first two clicks he will automatically switch to another site which he found more relevant. I always advocate the concept of direct marketing as it provide user more time to do research on specific product.
    Building a Web Store on Shoestring Budget in less than Four Hours
    Starting a business online is no longer as difficult as it used to be! Now, there are plenty of interesting business ideas that anybody can pick up from various Internet resources. Startup related cost, which used to deter many in taking action, has become negligible. Many people already started to notice this! According to a recent report GoDaddy has gained 294,368 new sites in just the first 5 months of 2005 while the top four domain registrars combined, including GoDaddy, have gained more than half a million. Mind it! This is not the quantity of domains registered, this is the quantity of websites hosting with them! This recent explosive growth means one thing. Online business is on the rise!
    How Improving Your Sites Usability Can Increase Your Buyers by 40% and Boost Each Order By 10%!
    With all of the factors involved in designing and building a web site, one of the most influential questions is often overlooked:
    Profitable Websites for Exclusive Industries
    In the region where my company is located, South Bend, Indiana, the demand for web design and associated services could be described as: leery. It's not that the locale is horribly lacking evolvement technologically; rather that so many proprietors in this area are very uncertain as to what the internet can do and how they can go about forming profitable web sites for their exclusive industries.
    Are Web Graphics Stealing Your Money?
    They might not be wearing a mask and carrying a gun, but if you've got images on your web pages then they could be costing you a lot more money than you think every time a visitor looks at one. That's because image files are typically the biggest bandwidth user on any web page. Whenever a visitor's browser is displaying an image on your site, it's actually downloading that image to the local user's hard drive. When anything gets downloaded, it uses bandwidth and bandwidth costs money. The moral of that story is: The bigger the image the more bandwidth it consumes.
    You Cant Just Build A Website And Hope It Works!
    Like any area of business your website needs some effort from you if its going to be successful. You'd be foolish to just build any old website and hope it works. Yet this approach, or rather lack of approach, is still widespread on the internet. Businesses still dont seem to understand what the internet can do to benefit them and their customers. They just dont get it.
    Getting One-way Inbound Links: the 5 Major Strategies
    With search engines putting a damper on direct reciprocal links, the hunt for the elusive one-way inbound link is on.
    Successful Web Development: 10 Key Elements
    There are many elements that are key to successful web development. There is no arguing that elements of talent such as graphic design, writing, and technical expertise are important. In the long run, however, it is the elements that are not directly associated with web development that determine a website's success. For the beginner, it is important to have a broader view of success