Webmaster Papers




Google
 
Web webhostingpapers.com




/pagead2.googlesyndication.com/pagead/show_ads.js">

Learn about the Google Search Engine Tools


Think you know everything about searching with Google? Think again. Believe it or not, there are many tools and features available on Google that can be useful for marketing research as well as wasting time. Learn more below about Google's coolest features.

What are people saying about your site?

Find out what people say about your site or anything else with Google WebQuotes. A Google Lab experiment, Google WebQuotes annotates the results of your Google search with comments from other websites. This offers a convenient way to get a third party's opinion about each of the returns for your search, providing you with more information about that site's credibility and reputation. Try your site name and variations, such as "Big Oak", "www.bigoakinc.com" and "http://www.bigoakinc.com" to see what results they bring up.

Google Suggest

As you type your keywords into the search box, Google Suggest offers keyword suggestions in real time. It will provide a list of suggestions as you type in your search criteria, ranked by the number of occurrences that the suggestions appear in Google's index.

Google Sets

Google Sets automatically create sets of items from a few examples - in essence, it determines other items in a set based on similarity. Here is an example of what we mean. Say you like certain authors such as Stephen King and Dean Koontz, both horror writers, but you don't know who else to try? Well, Google Sets can recommend a host of authors who write horror novels or other people in the horror field. Imagine how it could help when scouring for keywords and phrases that you may not think of. Ah, the power of Google. Google Alerts

Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic.

Some handy uses of Google Alerts include:

* monitoring a developing news story

* keeping current on a competitor or industry

* getting the latest on a celebrity or event

* keeping tabs on your favorite sports teams

Website Backgrounds

If you type in "info:(your website's URL)", Google will provide you background information about any site on the Internet. For instance, "info:www.bigoakinc.com" will show information about our homepage. Note there can be no space between info: and the web page URL.

Google can show you the following information for a URL:

* Show Google's cache of the URL

* Find web pages that are similar the URL

* Find web pages that link to the URL

* Find web pages that the URL links to

* Find web pages that contain the term "(your website's URL)"

View indexed pages

If you use [site:(your website's URL)] as your query, Google will restrict the results to those websites in the given domain. For instance, [site:www.bigoakinc.com] will find pages within www.bigoakinc.com. Note there can be no space between the "site:" and the web page URL.

More than a Search Engine

As you can see, Google can be much more than a simple search engine. It can be a creative marketing and research tool as well. Many other features are available on Google's site so take some time and look around next time you visit Google.

Shell Harris is an Internet marketing consultant and an SEO Specialist.
He provides proven results for Website promotion. More articles can be found at http://bigoakinc.com/seo-articles/seo-articles.php

This article may be freely reprinted as long as all links and author information remain.

RELATED ARTICLES


Writing Search Engine Friendly Webpages
In order to tap the huge stream of targeted traffic an internet search engine can provide a website you need to master a few common sense principles when crafting your webpages.
Breaking the Myth About Page Rank (PR)
The most difficult challenge most web designers face is getting traffic to your site. There are plenty of companies who promise to send traffic your way. Sadly, most of this traffic is not qualified. Yes, your hit counter will move higher, however, if its not qualified, you may find you have unhappy visitors to your site. Unhappy visitors will not click on your ads or purchase your products.
Keyword Popularity Check
Before using keywords for your site, it is always better to check for the popularity of these sub theme keywords. Some or all of the tools mentioned in the keywords tools section could be utilized to measure the popularity of these keywords.
You Cannot Hide From the Public Record Search Engines
As a search engine optimization specialist, I often run across search engines of different sorts than most people are aware of. This week I stumbled across a free site that is used by journalists to do background checks and fact checking on sources of news stories. I am also an advocate for personal and financial privacy and find privacy invasion particularly offensive, so this search engine offends me.
Search Engine Optimization for Beginners
If you are confused about terms like "search engine optimization" or having a "search engine friendly" site, then listen up! I am here to help.
Web Site Copy is about More Than Keywords
Let's say you are writing a web site to sell beach homes on Vancouver Island, BC, Canada.
Feed Those Hungry WIIFM Monsters, Get Them To Multiply
Everyone packs their website with keywords in order to feed those keyword-hungry search engines spiders.
Do You Have a Bad SEO Company, or Are You Just a Bad Client?
I admit it, our SEO services are pretty bad.
7 Search Engine Optimization Strategy
Search engine optimization refers to the technique of making your web pages search engine friendly so that search engines are more easy to understand and analyze your website. Consequently, your site has a better chance to gain high search engine ranking.
Dont Make the Top 30 SEO Mistake
SEO consultants will tell you that you need to be in the Top 30 or you can pretty much give up any hope of getting a visitor to your web site.
Directories and Their Importance for Search Engine Rankings
About directories:
Lets Make Your Website #1
Their is simple way of making your website rank top and search optimized.
Top Search Engine Ranks, Part 2- Mastering the Secret- Explained
In the first part of this series on ranking at the top of the search engines, we discussed diversifying your Internet marketing efforts. We introduced several methods including RSS feeds, Link Popularity, Article Marketing, Blogs, and physically altering your pages to make them more target-able for select keywords. All of these share the key of great content in order to unlock success.
7 Steps to Highly Relevant, Search Engine Friendly, and People Useful Web Site Content
The task is to build a Content Rich Search Friendly and People Friendly Web Site Quickly. These 7 Steps will show you how with about 10 Hours work you can build over 50 pages of rich, Search Engine relevant content for your web Site
Meta Tags - What Are They and Which Search Engines Use Them?
Defining Meta Tags is much easier than explaining how they are used, and by which engines. The reason is very few engines clearly lay out what they do and do not look at, and how much emphasis they put on any one factor. So, we'll start with the easy part
Beyond the Box with Googles Web API
Google, the most popular, and many say best, search engine, offers searchers many options to help them zero in on just what they're looking for. Although these search modifier features are documented on own site, many searchers, including experienced marketers and technically savvy people, simple don't know these features are available. But these features, along with the Google search box, are only available to human searchers, who can type in their search parameters, and perhaps some keyboard scripting programs as well. But there is a way for programmers and web site designers to access Google's database from their own sites, in the exact way they need. This is done by using Google's Web API (Application Program Interface).
Get Listed in Google Without Submitting Your Site
With Google delivering so much traffic, it is only normal to be eager to submit your page and have it indexed as soon as possible. However, submitting your page is not your only option, and it's not the best one. If this sounds strange keep reading.
Advertise Locally Using Search Engines
While search engine advertising has been a great advertising medium for businesses capable of or interested in marketing their products and services to a national or international audience, the effectiveness of this type of advertising was limited for businesses interested in advertising to a local market until very recently.
How Important is PageRank, Really?
Webmasters can spend most of their waking hours doing everything they can to raise their Google PageRank. It is common knowledge that PageRank, which is largely based upon the number and quality of backlinks a webpage has, is an important factor in how well a particular webpage ranks within the Google search results. Since webmasters spend so much of their time worrying about PageRank, an important question is: how important is PageRank, really?
2 Lesser Known Ways to Brainstorm for Internet Home Business Keywords
Search Engine Optimization (SEO) doctrine states that you should always find a keyword that has little to no competition and that has high demand so that you can rise to the top of the search engine results and dominate that particular keyword. The problem with the internet home business area is that many people online are creating new websites with the typical keywords like "work from home" and "home business" so as a result it is almost impossible to rise to the top of the search engines or risking having to pay lots of money for pay per click advertising.